The SRHR (Sexual, Reproductive Health and Rights) program of the Embassy of the Kingdom of the Netherlands aims to reduce maternal mortality and end violence against women in Bangladesh. The target group includes young adolescents between the ages of 10-19. The SRHR program emphasizes the importance of adolescents being better informed about sexuality and having better access to quality, youth friendly, public and private sexual and reproductive health care services, especially in slums and rural areas. Due attention is also given to the creation of an enabling environment, the importance of male engagement and private sector involvement. Other subjects addressed are the prevention of unwanted pregnancies, access to contraceptives, Menstrual Regulation (MR), comprehensive sexuality education, ending child marriage, improved menstrual hygiene and eradication of violence against women (VAW).